With 310 million shoppers and 6.3 million sellers, Amazon is the biggest online selling platform worldwide. Millions of merchants have found success in opening their own Amazon shops and selling to their international customers. Amazon has truly changed the online shopping game.
However, with a thriving online platform comes fierce competition. More people are selling products in hopes of gaining massive revenue. If you want to stand out, doing a good job won’t cut it. You’re going to need to stand out and be professional.
Luckily for you, we’ve got just the thing to help you—short links.
Branded Links
Although Amazon is the biggest online selling platform, opening a shop on Amazon isn’t enough most of the time. A considerable part of online selling success is advertising. Posting about your shop, utilizing affiliates, taking advantage of social media, etc, are all options you’ll need to consider.
And when you finally implement an advertising strategy, you’ll need branded links. Branded links are links that have been customized to fit your brand. Branded links turn lengthy, random URLs into links with your Amazon shop’s brand name.
It’s a simple, clever way to make sure your brand name is remembered and helps future customers navigate through links. If you’re posting several links to various products from your Amazon store, you’ll want to make things easier by being specific with your link.
Without a customized short link, your website will look like the sample below when you share it on your social media platforms.
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